Our Story
Primarily we are coffee lovers, who like to not just make better coffee but also make coffee world better.
It all began with COVID. When COVID locked down forced us to change the way we consumed coffee, we realized how critical high quality beans and roast freshness are in achieving the highest quality of cup. We also realized how coffee roasting is a gate keeper and a constraint in achieving supply chain efficiencies and equitable society in the coffee world. So, we came together to marry the decades of speciality coffee experience with technology, and supply chain with a vision to make top quality beans and coffee roasting capability accessible to everyone in the world, and a mission to make every cup of magical.
Meet The Team

Anjani Annumalla
Founder & CEO
Anjani is an engineer at heart with a passion for solving complex business problems. He spent 15 years+ in the tech and e-commerce industry. Anjani led the launch and expansion of consumables, and grocery businesses in the US, EU, JP, and IN, at Amazon and helped build the foundational technology for supply chain, last mile, and robotics fulfillment. His obsession with coffee, and solving the imbalanced and complicated coffee supply chain is what led to Bunafr.

Jeff Babcock
Chief Coffee Officer
Jeff, a coffee industry veteran with 35 years of wisdom, has started multiple coffee companies and still owns Zoka Coffee based in Seattle. Zoka has won several national/international barista championships and awards. Jeff served on the Speciality Coffee Association (SCA) board in the 1980s, judged Cup of Excellence competitions, and vetted farms for 15+ years. He was one of the few that helped shape third wave coffee culture in the US.